In the Web3 ecosystem, projects often fall into a tricky dilemma: the timeliness of user behavior value. Many early participants in projects, whether through clicks, invitations, or participation in infrastructure development, often receive only immediate rewards. As the ecosystem evolves, the contributions of these early behaviors gradually become diluted, leading to user attrition due to a lack of long-term returns.

However, the Notcoin project has proposed an innovative solution that has created a new model of 'behavioral value cross-cycle transmission'. This groundbreaking approach relies on the time-locking contracts of the TON public chain and the milestone mechanism of the ecosystem. In this way, users can receive continuous value-added returns in 2026 or even further into the future, as the ecosystem grows, through an invitation in 2024 or a staking action in 2025.

The effectiveness of this innovative strategy is remarkable. Data shows that by October 2025, over 40% of early Notcoin users (registered in 2024) still remain active monthly. Even more strikingly, the average value of these users' cross-cycle behavior has increased 3.8 times compared to the initial redemption. This achievement provides a new perspective and example for Web3 projects to address the long-term user retention issue.

The core innovation of Notcoin lies in redefining the time dimension of behavioral value. Unlike traditional instant reward models, Notcoin introduces the concept of time-anchored certificates. These certificates cleverly split behavioral value into two parts: 'instant base rewards' and 'cross-cycle appreciation rewards.' More importantly, the release of these rewards is closely linked to key milestones in the TON ecosystem, ensuring that the value of user behavior accumulates over time rather than diminishing.

Specifically, Notcoin has designed certificates with different cycles to match various user behaviors. For example, for lightweight actions such as clicks and browsing, the project has launched short-term certificates with cycles of 3-6 months. Users can earn 1 short-term traffic certificate by accumulating 100 valid clicks. The profit release mechanism of this certificate is also unique: 30% of the profits are released immediately, while the remaining 70% is linked to the user growth of the TON ecosystem. Each time the monthly active users increase by 5 million, a release is triggered, with a maximum of 3 releases possible.

This innovative value distribution mechanism not only incentivizes users to participate continuously but also tightly links users' interests with the development of the entire ecosystem. It successfully transforms short-term behaviors into long-term value, providing new ideas and possibilities for the sustainable development of Web3 projects. The success case of Notcoin demonstrates how to build lasting user relationships and value ecosystems in the rapidly changing Web3 world through clever economic design and technological application.